Blog

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Audience Data, Audience Data Summit

Panel: Connecting the Data Chain

By: Katie Grannell

Our panel of experts discuss how marketers can optimize and connect 1st, 2nd and 3rd party data to reach their best customers. With Adform, Eyeota, Permutive, Pierian, and YouGov. 

Eyeota Audience Data Sessions
Audience Data, Marketers, Retail

How Brand Affinities Can Help You Win The Holiday Season & Beyond.

By: Katie Grannell

Watch the Eyeota Audience Data Sessions with Affinity Answers to learn:
1. How programmatic targeting has evolved to include in-depth, brand-level data.
2. The opportunities to intercept customers who are most likely to shop your competitors.
3. The benefits of using brand affinities to win this holiday season and beyond.

KP (2)
Press Releases, Kristina Prokop

Eyeota Appoints Kristina Prokop CEO

By: Eyeota

New York, NY -- Monday, December 09, 2019Eyeota, the audience technology platform, today announced that co-founder Kristina Prokop has been appointed chief executive officer (CEO) as co-founder Kevin Tan steps down from the role. 

Ad Exchanger logo
Kristina Prokop, Talent, Business

Eyeota Brings In Co-Founder Kristina Prokop As CEO

By: Eyeota

Eyeota co-founder Kristina Prokop talks to Ad Exchanger about returning to lead the data company as CEO.

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