Data Desk
Discover Data
Solutions
Agencies & Advertisers
Brands & Marketers
Data Owners
Platforms
Partner Distribution Network
Products
Identity
Audience Marketplace
Omnichannel Advertising
Data Enrichment
Data Onboarding
Social Advertising
Resources
Blog
Case Studies
Education
Video
Guides
About
About Eyeota
In the News
Where to Access Eyeota Data
Data Quality
Events
Privacy
Contact Us
Data Desk
Discover Data
The Marketer’s Guide to Targeting Post-Cookies
Navigating Digital Advertising in 2024 and Beyond
Download the Report
Report Contents:
An overview of available post-cookie identifiers:
understand the pros and cons of alternative identifiers
An exploration of cookieless environments:
learn the tactics you need to hyper-target audiences in a brand-safe manner that delivers results
How to enrich first-party data:
why marketers still need robust third-party data to drive performance
The future of IDs for targeting :
learn the tactics and insights marketers need to future-proof targeting strategies
Case study:
A real-life success story of IBM using cookie-free B2B Predictive Audiences to drive video campaign performance.
Download the report now to learn more.