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Why the data industry needs a set of quality standards now more than ever before.
The data industry has long required a standardised approach to quality and transparency.
From a supplier and buyer perspective, quality and transparency is the most important component of the data chain to ultimately enable brands and marketers to build a trusted relationship with the end-consumer.
Register for our on-demand webinar to hear why data quality and transparency is so important to all parts of the advertising ecosystem - now so more than ever.
On-demand Webinar: Why Data Quality Matters
Panelists:
Kristina Prokop, Co-Founder and CEO, Eyeota
Timur Yarnall, Co-Founder and CEO, Neutronian
Jené Elzie, Chief Growth Officer, Athletes First Partners
Michael Gorman, SVP, Product, BD and Marketing, ShareThis
Moderator: Mike Shields